Searching USC Databases
For general overviews and market research reports search on terms like: TECHNOLOGY, INFORMATION TECHNOLOGY, SOCIAL MEDIA, CONSUMER ELECTRONICS, SEMICONDUCTORS; add terms like MANAGEMENT, TRENDS, STATISTICS, INNOVATION to narrow search results. Use names of products, e.g. FACEBOOK, iPhone, etc., or names of specific companies.
Key USC Databases - Electronics & Technology
- IBISWorld This link opens in a new windowDetailed market research and analysis on over 700 U.S. industries as well as Global Industry Reports, China Industry Reports and Business Environment Reports.
- Gartner This link opens in a new windowResearch from Gartner, Inc., an information technology research and advisory company. Gartner works with clients to research, analyze and interpret the business of IT.Not all documents are available in full-text form. Use the "Advanced Search" feature to locate full-text articles available to USC users.
- Forrester This link opens in a new windowTechnology and market research from Forrester Research, Inc. focusing on the business implications of technology change.
- Frost & Sullivan This link opens in a new windowIndustry and technology research from this global consulting firm covering US and international markets in areas such as information and communication technology, healthcare, automotive and transportation, measurement and instrumentation, chemicals, materials, energy, industrial automation, aerospace and defense, environment and buildings, electronics and security, metals, minerals and much more.
- BCC Research This link opens in a new windowBCC Research provides objective, unbiased measurement and assessment of market opportunities with detailed market research reports.
- Passport This link opens in a new windowSearch for "consumer electronics" reports and data for countries worldwide.
- Insider Intelligence (formerly known as eMarketer) This link opens in a new windoweMarketer provides analysis, market data, and statistics on the Internet, e-commerce, online marketing, social media, and emerging digital technologies around the world.
- Mintel This link opens in a new windowMintel Oxygen provides detailed market research reports in several areas including consumer aspects of technology. Users must create a personal account and reports can only be downloaded one section at a time.
USC Industry Information Databases
- TOP INDUSTRY DATABASES:
- IBISWorld This link opens in a new windowDetailed market research and analysis for U.S., China and Global markets
- Standard and Poor's NetAdvantage This link opens in a new windowDetailed data on specific companies and industries, including profiles, financial data, stock information, competitors and competition, and forecasts for future business.
- Passport This link opens in a new windowPassport/GMID by Euromonitor. International industry, company and market information
- MarketResearch.com Academic This link opens in a new windowDetailed reports from multiple publishers.
- BCC Research This link opens in a new windowIndustry coverage focuses on many technologies and sciences (Life Sciences, Materials, Environment and Sustainability).
- Mintel This link opens in a new windowMintel Oxygen provides detailed market research reports in the areas of Beauty & Personal Care, Drink, Food, Leisure & Entertainment, Lifestyles, and Retailing and Apparel.
- ADDITIONAL RESOURCES:
- Insider Intelligence (formerly known as eMarketer) This link opens in a new windowProvides analysis, market data, and statistics on the Internet, e-commerce, online marketing, social media, and emerging digital technologies around the world.
- EStatement Studies This link opens in a new windowProvides financial ratios and other information on many industries.
- Forrester This link opens in a new windowTechnology and market research from Forrester Research, Inc. focusing on the business implications of technology change.
- Gartner This link opens in a new windowUSC/netID/webmail password required for access. USC does not have full access to all reports.
- SBRnet (Sports Business Research Network) This link opens in a new windowSports Business Research Network provides market research and industry news for the sports industry.
- SRDS - Standard Rate and Data Service This link opens in a new windowStandard Rate and Data Service compiles contact information and ad rates for a variety of media sources
- WARC This link opens in a new windowPreviously known as the World Advertising Research Center, WARC provides a wide range of information on advertising and marketing trends around the world including expenditure data, case studies, industry trends and consumer insight.
- Wharton Research Data Services (WRDS) This link opens in a new windowCompustat provides industry index information: Select Compustat - Monthly Updates - Select Region - Select Index Prices. Use 'Company Codes - Code Lookup to find industry specific codes
- Frost & Sullivan This link opens in a new windowIndustry and technology research from this global consulting firm covering US and international markets in areas such as information and communication technology, healthcare, automotive and transportation, measurement and instrumentation, chemicals, materials, energy, industrial automation, aerospace and defense, environment and buildings, electronics and security, metals, minerals and much more.
Periodicals & Trade Publications
- Communications of the ACMVia ACM Digital Library; hard copy available in Business library
- Red HerringTop 100 Companies Lists: Global, Asia, the Americas and Europe. Free subscription
USC Books
USC Libraries
Search USC Libraries - Journals for periodicals, magazines or newspapers using the following terms:
- electronics periodicals
- computers periodicals
- semiconductors periodicals
Search USC Libraries Catalog for books using the following terms in the subject mode:
electronics industry; computer industry; telecommunications industry; telephone industry; semiconductor industry; company name (e.g.: Google)
Search ProQuest Ebook Central or EBSCOhost for online books using the following terms: consumer electronics; electronics; semiconductors; computers; wireless; telephone; cell phone; telecommunications; video; and electronic gaming.
Technology, Business and the Market: from R&D to desirable products by Call Number: Doheny HF5415.2 .S52 2014Publication Date: 2014
One Up: creativity, competition, and the global business of video games by Call Number: EBOOKPublication Date: 2020
Inside the Video Game Industry: game developers talk about the business of play by Call Number: Business HD9993.E452 I67 2017Publication Date: 2017.
Smartphone Start-ups: navigating the iPhone revolution by Call Number: EBOOKPublication Date: 2018Hard copy available in Business Library HE9713 .G44 2018
Search for More Books & Ebooks
Industry Reports
- Center for the Digital Future - USC Annenberg SchoolIssues a variety of reports on the digital industry
- Consumer Technology Association - ResourcesFormerly, the Consumer Electronics Association. Note: most reports are available for a fee
- Global Technology Governance Report, 2021Published by the World Economic Forum
- ITU- International Telecommunications UnionSee tabs: 'Statistics' and 'Publications' for current reports and data, including 'Facts & Figures'
- KPMG - TechnologyReports and whitepapers are listed, including Technology and Telecommunications industry reports
- Nielsen - InsightsFind topical reports on the Digital industry
- PWC/PriceWaterhouseCoopers - TechnologyReports in technology sectors: Computers & Networking, Semiconductors, Software & Cleantech
Industry Associations
- COMPUTERS & SOFTWARE
- Computer & Communications Industry AssociationAssociation for open markets and systems
- TechAmericaInformation Technology Association of America (ITAA), American Electronics Association (AEA), Government Electronics & Information Association (GEIA) and Cyber Security Industry Association jointed to form one group, TEchAmerica.
- GAMING
- MOBILE MARKETS
- MEF- Mobile Ecosysten ForumMEF is the global trade association for companies wishing to monetize their products & services via mobile. They publish a number of mobile money reports.
- SEMICONDUCTORS
- TELECOMMUNICATIONS
- GSMARepresenting mobile operators worldwide
- Telecommunications Industry AssociationManufacturers & suppliers of global networks
Statistics & Government Information
- U.S. Bureau of Labor Statistics - Department of Labor: Industries at a GlanceElectronics and Appliance Stores: NAICS 443;
Computer and Electronic Product Manufacturing (NAICS 334)
Electrical Equipment, Appliance, and Component Manufacturing (NAICS 335)
Internet Publishing and Broadcasting (NAICS 516)
Telecommunications (NAICS 517)
Data Processing, Hosting, and Related Services (NAICS 518) - U.S. Census - Statistics of U.S. BusinessesKeyword search "electronics"
Market Research & Other Online Resources
- Forrester - Featured InsightsForrester offers some free research which is not included in USC's academic license. Their press summaries can be useful even if we do not have access to the full reports:
- Global Internet Phenomena reportsSemi-annual reports published by Sandvine; archives go back two years.
- Parks AssociatesMarket Research into technology issues that is summarized in some of their press releases. Registration is required for free whitepapers (under Resources tab).
- OmdiaReports, whitepapers, and insights on various segments of the technology industry
- TechCrunchNews on Tech Start Ups, technology and media
- CONSUMER / RETAIL MARKETS
- Consumer ElectronicsResearch provided by Omdia
- Nielsen - Insights: DigitalRegistration required to download some reports
- DIGITAL MEDIA & GAMING
- Canalys - NewsroomIssues press and research releases covering the high-tech industry
- ComSCOREProvides whitepapers, reports, presentations and press releases which summarize their research on digital media and trends, including a “Data Mine"
- ESA - Entertainment Software AssociationThe ESA publishes the "Essential Facts About the Computer & Video Game Industry" annually.; also look for economic data and industry facts
- Nielsen InsightsKeyword search "video games" to find some free research as well as press releases and summaries of their major reports
- MOBILE MARKETS
- IT SERVICES, SOFTWARE & HARDWARE
- Gartner NewsroomPress releases from Gartner often contain information that we do not have available through our academic license.
- Omdia DisplaysInformation on Displays LED, LDC's., etc. Some free reports/articles are available.
- IDC Products & ServicesIDC is a well-known source of technology research. Some free research from IDC can be found here Addtional information can be found in IDC press releases.
- SEMICONDUCTORS
- Internet RetailerProvided by Digital Commerce 360. A good source of news stories on e-commerce.
- SIA - Semiconductor Industry AssociationTracks global sales and other data
- TELECOMMUNICATIONS
- PriceWaterhouseCoopers (PWC)Reports on Mobile Communications and Telecommunications Industries
- Conduent Insights HubFormerly WDS Research.
- SOCIAL MEDIA
- Tivo - ResearchIncludes the quarterly Tivo Video Trends report
- APPS
- Data.AITracks statistics on apps. Formerley known as App Annie.
- Business of Apps - DownloadsPublishes many free reports and white papers, including the annual App Usage Statistics Roundup
- PrioriDataClick on 'Data' to find statistics on apps
- Top iOS AppsDaily app rankings from Apptopia. Also look at tabs for Top Publishers, Top SDKs, and Trending Apps.
- Global Video IndexQuarterly reports issued by BrightCove