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PR 463 Research & Analysis: General Statistics

Identification of key strategic insights that drive successful communication campaigns, based on research techniques including surveys, content evaluation and social media monitoring.

  Demographic Statistics

  SRDS

  General Statistics Sources

  • Simply Map  Use the introductory tutorial to help you get started, If you need a more in-depth introduction use the overview tutorial. SimplyMap is a web-based mapping application enables non-technical users to quickly create thematic maps and reports/tables using extensive demographic, social, business and marketing data. Provides data down to the census block level, or combine census blocks to create your own area of analysis. 
  • Social Science Statistics     
    LibGuide created by the Data Librarian, Katharin Peter. Key resources for statistics in the social sciences.

      Industry Statistics