USC Databases
In addition to general searching in our databases, search here for specific information on Asian-Americans:
-
MarketResearch.com AcademicSearch for their report on the "Asian-American Market in the US."
-
PassportThe "Consumer Lifestyles" reports have detailed demographic information for many countries.
-
eMarketerSearch for "US Asian" to find statistics and articles on digital media, social networking and more.
-
StatistaStatista is one of the first statistic portals in the world to integrate data on over 80.000 topics from over 18.000 sources onto a single professional platform and providing companies, business customers, research institutions, and the academic community with direct access to quantitative data on media, business, finance, politics, and a wide variety of other areas of interest or markets.
Find More Books
To find more books on the subject of "Asian Americans" in the USC Libraries collections, click here..
Books & eBooks at USC
-
Advertising Diversity: ad agencies and the creation of Asian American consumers by Call Number: Doheny HF5813.U6 S53 2015Publication Date: 2015 -
American History Unbound: Asians and Pacific Islanders by Call Number: EBOOKPublication Date: 2015Hard copy available in Doheny E184.A74 .O378 2015 -
Asian American History: primary documents of the Asian American experience by Call Number: Doheny E184.A75 .L444 2016Publication Date: 2016 -
Making the Invisible Visible : Understanding Leadership Contributions of Asian Minorities in the Workplace by Call Number: Doheny HD8081.A8T53 2011Publication Date: 2011 -
Unraveling the "Model Minority" Stereotype by Call Number: Doheny LC2633.4.L44 2009Publication Date: 2009 -
Asian Americans: contemporary trends and issues by Call Number: Doheny E184.A75 A84325 2006Publication Date: 2006
Public Resources & Reports
-
Pew Research Center - The Rise of Asian AmericansReports, Graphics, Maps and Videos are available on this site.
-
State of Asian Americans and Pacific IslandersA 2014 report from the Center for American Progress
-
Asian-Americans: digital lives and growing influenceA 2018 report from Nielsen's Diverse Intelligence series
-
Asian Americans: culturally diverse and expanding their footprintA 2016 Nielsen Asian American consumer report
-
Asian Marketing Guide: tools & strategies for successfully reaching your local Asian-American marketA 2012 report from the Independent Insurance Agenst & Brokers of America
-
Are Asian Americans & Pacific Islanders Financially Secure?A 2014 AARP Economic Well-being report
-
Asian Americans on the Road to RetirementA 2010 report from Prudential