CMGT 541: Integrated Communication Strategies: Industry Research

Communication strategies for product marketing and advertising; communication's role in developing domestic and international marketplaces; practical applications of persuasion theory.

Industry Information

For a complete listing of various Industries please refer to the Industry Research, Research Guide

Your LIbrarian

Profile Photo
Chimene Tucker
Contact:
Doheny Memorial Library
room 224
cetucker@usc.edu
213-740-2332