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Journal of Marketing develops and disseminates knowledge about real-world marketing questions useful to scholars, educators, managers, policy makers, consumers, and other societal stakeholders around the world. It is the premier outlet for substantive marketing scholarship. Since its founding in 1936, JM has played a significant role in shaping the content and boundaries of the marketing discipline.
The aim of the IJMR is to be the leading primary authoritative source of information about excellent practice and new thinking in research, insight and data analysis worldwide. It provides a bridge between practitioners and academics to share, discuss and debate all aspects of research, insight and data and seeks to encourage a dialogue between practitioners, academics and those in the business or public sectors who rely on research, insight and data to make effective decisions, deliver impact and drive change.
JCM is written by scholars and practitioners and edited for marketers who desire further insight into how people behave as consumers worldwide. It is committed to publishing not only research, but cases, new concepts and/or practices, as well as commentary which reflect personal opinion. JCM seeks to blend both theory and practice.
Campaign is a global business magazine covering advertising, media, marketing and commercial creativity. Headquartered in the UK, it also has editions in the US, Asia-Pacific, India, the Middle East and Turkey.