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CMGT 544

Creating Organizational Identity


Welcome to the Research Guide for Communication Management 544. This guide was created as your resource for the team project brand history. 


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Remember to get your books first. If the book you need is not available in the USC Libraries use WorldCat and Interlibrary Loan. Remember to request early.

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Research Help

For Reference services & research help:

  • Visit or Call Doheny Memorial Library Reference Desk:
    Desk Hours (213) 740-4039