A podcast is an audio episode of a serial or stand-alone program that provides an in-depth exploration of a specific topic or topics based on interviews, conversations, debates, scripted audio dramas, story telling, news documentaries, or reviews.
A podcast can be assigned as a group or individual project. It requires students to identify a topic for discussion, locate research about the topic to support their arguments or explain their reasoning, and develop a script or storyboard of the program that helps to visualize, brainstorm, and map the narrative of the podcast, often with an expectation that relevant sound effects or music is included to enhance the delivery. A podcast assignment may require submission of the program transcript and a portfolio of supporting materials, such as, a reflective journal that documents the work done by an individual or group and a literature review paper with a bibliography of sources used. Finally, the instructor will often distribute a rubric that describes the levels of performance by which the podcast and supporting material is evaluated and graded.
Research suggests there are a number of expected learning outcomes derived from a podcast assignment. These can include:
Andersen, Rene Holm, and Susanne Dau. "A Review of Podcasts as a Learning Medium in Higher Education." In Carsten Busch, et al, editors. Proceedings of the 20th European Conference on e-Learning: A Virtual Conference Hosted by University of Applied Sciences HTW (Berlin, Germany, October 2021), pp. 34–41; Moryl, Rebecca L. "Pod Learning: Student Groups Create Podcasts to Achieve Economics Learning Goals." The Journal of Economic Education 47 (2016): 64-70; Olmsted, Jill. Tools for Podcasting. Washington, DC: American University, 2019; Hall, Naomi M. and Jason M. Jones. "Student-produced Podcasts as a Teaching and Learning Tool." American Journal of Distance Education 37 (2023): 53-65; Trendafilov, Rossen, and Meghan Hennessy Mihal. "Student-created Podcasts as a Tool for Teaching Economics and Finance." International Review of Economics Education 49 (2025): 100315; Meden, Ema, Marko Radovan, and Damijan Štefanc. "Podcasts and Informal Learning: Exploring Knowledge Acquisition and Retention." Education Sciences 14 (2024): 1129; Engzell, Jeanette et al. "Soundwaves of Knowledge: Using Podcasts to Facilitate Learning in Higher Education." Educational Media International 62 (2025): 1-19; Podcast Assignments. Digital Transformations Hub. University of Nottingham; Hoegaerts, Josephine, and Maiju Wuokko. "Podcasts as Student Assignments: Experiences and Insights." Journal of University Pedagogy [Yliopistopedagogiikka] 29 (2022).
A podcast assignment is similar to giving an oral presentation in class in terms of requiring time set aside to plan, create, and present your topic. However, developing a successful podcast involves simultaneously applying three distinct types of skills.
Strategies for creating a successful podcast include:
Adapting the Framework: Podcasts. Sweetland Center for Writing, College of Literature, Science, and Arts, University of Michigan; Podcast Assignments. Digital Transformations Hub. University of Nottingham; Matason, Michael. Audio and Podcasting Projects. Georgetown University Library; Podcasting. Douglas College Library and Learning Centre; Podcasting Assignments. McGraw Center for Teaching and Learning, Princeton University; McCollom, Amanda. Assignment Packages: Podcast Projects. University of Delaware Library; Going Digital: Creating a Podcast Assignment. Teaching Technology Guides. University of Mary Washington; Olmsted, Jill. Tools for Podcasting. Washington, DC: American University, 2019; Creative Assignments: Podcasting. Academic Technology Solutions. University of Chicago; Podcast Guide. Keleher Learning Commons. University of Saint Mary; Podcast Rubric. University of Wisconsin, Stout.
After drafting a basic outline of your podcast, the next step is to decide what specific content you want to include and in the sequence in which it should be delivered. However, this decision-making is rarely a linear process. As you begin to piece together a script or story board [i.e., a sequential, visual representation of the narrative], new ideas will likely emerge that make you rethink your initial outline. This is normal and an inherent part of any creative process. However, do not let a focus on creativity take away attention from the podcast's central purpose--to critically examine and discuss a topic in a manner that inspires, persuades, and educates the audience.
While thinking about how to organize the content of your podcast, ask yourself the following questions:
A useful strategy for organizing the content is to create a podcast planning worksheet. The worksheet will help you structure the program by listing each segment in the first column, the amount of time they will be in a second column, and a space for notes in a third column regarding the key points you want to highlight and any possible sound effects to include during or in between each segment. Filling out the worksheet will help you formulate the sequence of content and make decisions concerning how much time should be devoted to each segment without going over the time limit of the assignment.
Adapted from examples made by Amanda McCollom and the University of North Carolina Libraries*, a podcast planning worksheet could include the following segments:
At any point during or in between segments, music or sound effects can be inserted into your planning worksheet. However, be careful not to overwhelm the program with audio effects. Think strategically about where these elements can be used most effectively to enhance the overall quality of the podcast.
Conducting Interviews
If you plan to interview one or more people during your podcast, it is crucial to begin thinking about who you want to interview as early as possible. Even if you intend to just have a conversation with someone, it is still important to think about the list of questions you want to ask and the order in which you ask them. The questions should focus on eliciting responses that clarify and highlight aspects of the topic being discussed. For each question, be prepared to ask follow-up questions to help continue the conversation and draw out additional detail or insight from the person.
Given this, it is important to ask open-ended questions that do not have simple, predetermined answers [i.e., a close-ended question]. Open-ended questions usually begin with “how,” “why,” or “what” or open with phrases, such as, "describe the..." or "tell me about..." or "explain the reasons for...." These types of inquiries require the respondent to pause, think, and reflect before expressing their feelings, opinions, or ideas and, as a result, will more often help the listener obtain additional context and understanding from the interview. In addition, when composing open-ended questions, avoid prompts or extra information that can lead to the desired answer; ask simple and precise questions to ensure unbiased and meaningful responses. In short, open-ended questions lead to open-ended responses.
Examples of Open-ended Questions
Preparing the Person(s) Being Interviewed
A person contacted to be interviewed should be an expert in an area of study or professional practice that relates directly to the topic or a person who has substantial personal experience with the issues being discussed. Given this, they will likely be expecting to draw from their area of expertise or personal life in response to the questions you ask. As a general courtesy, provide the respondent ahead of time with a summary and explanation of the topic or key themes that you intend to cover so that they have time to prepare. You can also consider sharing questions in advance, but keep in mind that this may undermine the chance that respondents give spontaneous and unrehearsed answers. Finally, consider inviting the respondent to bring talking points to the interview in case they want to share specific facts, ideas, or thoughts with listeners.
NOTE: The process of identifying, contacting, scheduling, interviewing, and selecting what parts of a person's answers to incorporate into your podcast can be challenging to manage because the time required to complete the interview depends on factors outside of your control [e.g., when the respondent responds; scheduling; technology]. Given this, be sure to set aside enough time early in the planning process to set up and conduct the interview. Always have a backup plan in case the person scheduled to be interviewed backs out for some unforeseen reason.
ANOTHER NOTE: The setting where you conduct the interview is important. If it is in-person, choose a location that is quiet and does not have any distracting ambient noise. If you believe background sound may enhance the interaction between you and the respondent, add it later, so you can control its effect. Also, test your recording device to make sure it is working properly. If you conduct the interview remotely using Zoom, ensure that you have a strong internet connection and that you enable the audio transcription feature so you can paraphrase any responses where the person offered good information or insight, but it was stated awkwardly or in an unclear way. This essay from Podcast Host provides practical advice on how to create and save a podcast using Zoom.
YET ANOTHER NOTE: If you are using your phone to record an interview or conversation, there are several software apps you can use to record depending on the type of phone you have. These include:
And, before the interview, always make sure your phone is fully charged before you begin the interview!
* McCollom, Amanda. Podcast Projects: Podcast Planning Worksheet. University of Delaware Library; Plan a Podcast. University of North Carolina, Chapel Hill University Library.
Adapting the Framework: Podcasts. Sweetland Center for Writing, College of Literature, Science, and Arts, University of Michigan; Heinz, Charlie and Scott Spicer. Podcasting Guide. Wilson Library. University of Minnesota; Podcast Assignments. Digital Transformations Hub. University of Nottingham; Cullen, Emma. How to Ask Open-ended Questions: 25 Examples. Mentimeter, Stockholm, Sweden; Matason, Michael. Audio and Podcasting Projects. Georgetown University Library; Podcasting. Douglas College Library and Learning Centre; Olmsted, Jill. Tools for Podcasting. Washington, DC: American University, 2019; Podcasting Assignments. McGraw Center for Teaching and Learning, Princeton University; Going Digital: Creating a Podcast Assignment. Teaching Technology Guides. University of Mary Washington; Creative Assignments: Podcasting. Academic Technology Solutions. University of Chicago; Podcast Guide. Keleher Learning Commons. University of Saint Mary; Podcast Rubric. University of Wisconsin, Stout.
Whether all or only parts of your podcast are scripted, practice reading the text out loud so you can decide where you want to verbally emphasize things in advance. This can be done by using grammatical symbols in the script to indicate these moments. For example, you can: 1) use an ellipsis [...] to show when to pause while speaking; 2) use a slash mark [/] to indicate that you are moving on to a different part of the podcast; 3) underline or bold text to show when you want to verbally emphasize something important; and, 4) use an up-or-down arrow to indicate a change in the pitch of your delivery. Ultimately, it is important to be yourself and to come across as naturally and authentically as possible. A confident delivery will engage the audience and encourage them to listen to the entire program.
Music and Sound Effects
Music and audio effects are vital to setting the mood and atmosphere of the podcast as well as creating a more immersive experience for your listeners. Experimenting with different musical styles, instrumental pieces, and sound effects can help create a more engaging and memorable program. Sound or music can be used to punctuate key moments, highlight important points, or add emphasis during specific segments.
Here are some websites for acquiring music and sound effects. Note that if you are looking for a particular piece of music or a type of music, but are unable to find it, contact the Music Librarian, Andrew Justice at ajustice@usc.edu.
NOTE: Not every moment of a podcast has to be filled with sound. There are several reasons brief moments of silence or pausing while speaking can improve the overall delivery of your podcast. For example, a pause can give listeners time to contemplate key points and allow them to ascertain the significance and relevance of what is being stated. Moments of silence are also helpful in grabbing and maintaining the audience's attention. Speaking constantly without any breaks for an extended period of time can lead to listeners losing focus about what is being said. Finally, a pause can help you avoid unnecessary fillers like “ah,” “um,” and “uh.” It gives you time to gather your thoughts and cleanly move on to the next part of the program.
Editing Your Podcast
Once you have compiled each segment of your podcast, the final step is to edit the content. Before editing, though, it is important to consider the time limit of the assignment because you will likely to end up with more content than is needed. For example, perhaps a person you interviewed provided a long, but really thoughtful answer that contained a lot of good insight about the topic. However, you can't have the person speaking for five straight minutes during a fifteen minute podcast. Given this, be prepared to make hard decisions about what content to include and exclude. Focus on the topic and the most relevant and impactful issues you want your audience to learn about. If needed, break up long interview responses or recorded conversations by paraphrasing parts of the answer.
Finally, when recording and editing your podcast, be aware of transitions between segments and any music interludes. Abrupt changes can be jolting to the audience. This may be desired in cases where you may want to highlight a point or create a dramatic moment but, in most cases, transitions should support the overall tone of your podcast.
There are a variety of open access [free] audio editing software applications that can be used to record, edit, and mix a podcast program. Commonly used programs include:
Regardless of which program you choose, most of the company websites provide free access to video tutorials and supporting documentation. There is also a wealth of online materials and professional blogs that offer useful tips to help you get started and to apply these programs effectively, or review the sources cited below that were used to write this page.
NOTE: Saving your project within the software is an important function if you need to set aside your editing work and come back to it. However, when you have finished editing everything, it is recommended that you export the entire audio file as a .wav or .mp4 file. Most editing software tools will have an Export or Share button. Click that button and select the appropriate file type to upload your podcast to the distribution platform mentioned in the assignment.
Adapting the Framework: Podcasts. Sweetland Center for Writing, College of Literature, Science, and Arts, University of Michigan; Podcast Assignments. Digital Transformations Hub. University of Nottingham; Creating Podcasts. Research Guides. McMaster University Libraries; Matason, Michael. Audio and Podcasting Projects. Georgetown University Library; Olmsted, Jill. Tools for Podcasting. Washington, DC: American University, 2019; Podcasting. Douglas College Library and Learning Centre; Podcasting Assignments. McGraw Center for Teaching and Learning, Princeton University; Starting Your Podcast: A Guide for Students. Washington, DC: National Public Radio; McCollom, Amanda. Assignment Packages: Podcast Projects. University of Delaware Library; Going Digital: Creating a Podcast Assignment. Teaching Technology Guides. University of Mary Washington; Creative Assignments: Podcasting. Academic Technology Solutions. University of Chicago; Podcast Guide. Keleher Learning Commons. University of Saint Mary; Podcast Rubric. University of Wisconsin, Stout; Livingston, Ruth. Advanced Public Speaking: Dynamics and Techniques. 2nd edition. Bloomington, IN: Xlibris, 2015.